Essentials of Public Health Communication

by Richard N. Harner, Sarah A. Parvanta, David E. Nelson, et al.

Book Overview

The field of communications is increasingly recognized as a powerful tool in addressing the world's most imperative public health challenges. Effective communication in health campaigns can inform, empower, or persuade individuals to adopt healthier lifestyles as well as foster public debate and policy change.Featuring a full chapter on informatics, this book is devoted to the competencies in health communication and informatics recommended by the...

• Format: Paperback
• Language: English
• ISBN: 0763771155
• ISBN13: 9780763771157
• Release Date: October 2010
• Publisher: Jones & Bartlett Publishers
• Length: 416 Pages
• Weight: 0.70 lbs.
• Dimensions: 1.0" x 8.4" x 10.8"