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Paperback Essentials of Health Care Marketing Book

ISBN: 0763783331

ISBN13: 9780763783334

Essentials of Health Care Marketing

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Format: Paperback

Condition: Very Good

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Book Overview

Essentials of Health Care Marketing, Fifth Edition provides students with a foundational knowledge of the principles of marketing and their particular application in health care. Offering an engaging... This description may be from another edition of this product.

Customer Reviews

2 ratings

Great

This book was in great shape when I received it and was so helpful for my class.

Everythingh you wanted to know....and more

Another book in the long list of MBA class related materials....except that this one was for electives.....it blended well with advanced marketing texts, and has become a companion book for keeping my knowledge of marketing (regardless of field) close to hand.
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