Thinking Creatively

by George P. Boulden

Book Overview

DK's best-selling Essential Managers series are ideal for managers at every level. These compact references demonstrate the techniques and skills that are useful in any work environment, making this... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0789489538
• ISBN13: 9780789489531
• Release Date: September 2002
• Publisher: DK Publishing (Dorling Kindersley)
• Length: 72 Pages
• Weight: 0.30 lbs.
• Dimensions: 0.2" x 4.9" x 7.1"

Customer Reviews

A Classic Example of...

...what happens when creativity is subjugated to analytic, overly structured methods. This book offers the path to NOT be creative. What it does is reinforce positive "group-think" behaviour. Why 5 stars? Because it is a perfect contradiction. Recommended. Implementing thought, is all there is to creativity.