Essential Guide to Marketing Planning

by Marian Burk Wood

This book provides practical guidance in how to research, prepare and present a great marketing plan. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0273725769
• ISBN13: 9780273725763
• Release Date: June 2010
• Publisher: Prentice Hall
• Length: 303 Pages
• Weight: 1.40 lbs.