Entrepreneur Magazine: Complete Guide to Integrated Marketing

by Jeanette Smith

Big-business marketing on a small-business budget Integrated marketing enables small businesses to wage highly focused campaigns that send strong sales messages to the people who count. And you can do... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0471124419
• ISBN13: 9780471124412
• Release Date: July 1996
• Publisher: Wiley
• Length: 277 Pages
• Weight: 0.91 lbs.
• Dimensions: 0.8" x 6.2" x 9.3"