Entertainment Public Relations: Communicating with Audiences

by Carol Ames

This informative book provides an essential look at the public relations strategies, tactics, and tools that have put Hollywood entertainment at the center of global popular culture. It uniquely focuses on the public relations cycle in each segment of the entertainment industry.

• Format: Paperback
• Language: English
• ISBN: 1433130548
• ISBN13: 9781433130540
• Release Date: August 2016
• Publisher: Peter Lang Inc., International Academic Publi
• Length: 316 Pages
• Weight: 1.00 lbs.
• Dimensions: 0.9" x 6.0" x 8.9"