Engagement from Scratch!: How Super-Community Builders Create a Loyal Audience and How You Can Do the Same!

by Mark W. Schaefer, Sean Platt, Anita Campbell, et al.

Book Overview

MORE TRAFFIC, COMMENTS, SALES: WHICH SECTION WILL YOU READ? This is not just another online marketing book. Engagement from Scratch contains the most important lessons learned from over 135 years of persistent effort and experimentation by some of the world's most successful audience- and community-builders. In this book, they have come together to answer one crucial question: How would you build an engaged audience, from scratch? Each of the 30+...

• Format: Paperback
• Language: English
• ISBN: 1466382007
• ISBN13: 9781466382008
• Release Date: November 2011
• Publisher: Createspace Independent Publishing Platform
• Length: 240 Pages
• Weight: 1.15 lbs.
• Dimensions: 0.5" x 7.5" x 9.3"