Effective Radio Advertising: A Guide to Winning Customers with Targeted Campaigns and Creative Commercials

by Leland Campbell, Marc G. Weinberger, Beth Brody

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• Format: Hardcover
• Language: English
• ISBN: 0669250031
• ISBN13: 9780669250039
• Release Date: June 1998
• Publisher: Lexington Books
• Length: 174 Pages
• Weight: 1.00 lbs.