Whether you are already in a marketing job,
aspire to having one or want to grow your business, Effective
Marketing in easy steps will help you to become a successful
marketer.
By keeping it simple, Catriona MacKay has
combined her own business experience with established best practice to give you
a practical guide to Marketing. Her great marketing tips and advice will help
you:
Essential for those who want to grasp the key
marketing skills without getting bogged down in academic theories. Includes
worksheets to get you started.