"BACK to SCHOOL!". What a brand! Shouted from the floors of all books and groceries stores! Blared from TV and radio stations, billboards, print and social media! "BACKKKKK TOOOOO SCHOOOOOL! Would love to meet the conceptualiser of the brand! It categorically is universal! Regardless of gender or age, BACK TO SCHOOL engage everybodeeeeeeeeee! From pre-school to Grade 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12! So!!! 'BACK TO SCHOOL inventor, you score...