Economics and Management in the Biopharmaceutical Industry in the USA: Evolution and Strategic Change

by Rachel Kim

Book Overview

From a managerial perspective, the biopharmaceutical industry represents a competitive, fast-changing, intellectually-powered, innovation-driven sector. Many management scholars have studied this discontinuous era to make sense of strategic behavior and the cognition of firms and top managers. A past look at the biopharmaceutical industry provides answers to questions that most managers have. For example, what options do you have and what actions...

• Format: Hardcover
• Language: English
• ISBN: 1138500275
• ISBN13: 9781138500273
• Release Date: December 2018
• Publisher: Routledge
• Length: 142 Pages
• Weight: 0.86 lbs.
• Dimensions: 0.4" x 6.1" x 9.2"