Disney Culture

by John Wills

Book Overview

Over the past century, Disney has grown from a small American animation studio into a multipronged global media giant. Today, the company's annual revenue exceeds the GDP of over 100 countries, and its portfolio has grown to include Pixar, Marvel, Lucasfilm, ABC, and ESPN. With a company so diversified, is it still possible to identify a coherent Disney vision or message?

Disney Culture proposes that there is still a unifying Disney...

• Format: Paperback
• Language: English
• ISBN: 0813583322
• ISBN13: 9780813583327
• Release Date: March 2017
• Publisher: Rutgers University Press
• Length: 140 Pages
• Weight: 0.30 lbs.
• Dimensions: 0.4" x 4.4" x 6.8"
• Age Range: 16 years and up
• Grade Range: Grade 11 and higher