Direct Response Radio: The Way to Greater Profits with Measurable Radio Advertising

by Jeffrey Small, Brett Astor, Jeffrey Small

Straightforward and concise, this self-help corporate planner guides small, medium, and large businesses on the dynamic and profitable advertising tool of direct response radio. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1419682229
• ISBN13: 9781419682223
• Release Date: March 2008
• Publisher: Booksurge Publishing
• Length: 118 Pages
• Weight: 0.42 lbs.
• Dimensions: 0.3" x 5.2" x 8.0"