Digital You: Real Personal Branding in the Virtual Age

by William Arruda

Book Overview

What's your story?

The most successful brands aren't created, they are unearthed. Successful branding is based on authenticity. So how do you reveal your own brand? First, by searching yourself for answers to questions like these: What do you do better than anyone? What are you most proud of? What makes you lose track of time?

In Digital You: Real Personal Branding in the Virtual Age, branding authority William Arruda describes the 21st...

• Format: Paperback
• Language: English
• ISBN: 1949036758
• ISBN13: 9781949036756
• Release Date: October 2019
• Publisher: ASTD
• Length: 232 Pages
• Weight: 0.70 lbs.
• Dimensions: 0.6" x 6.0" x 8.9"