Which of Apple, Google and Microsoft had an office with a "drawer of broken dreams" ---and what (real) objects lay inside it? When did Microsoft have the chance to catch Google in making money from search ---and who vetoed it? Why did Google test 40 shades of blue on its users?...
The first time that Apple, Google and Microsoft found themselves sharing the same digital space was 1998. They were radically different companies and they would subsequently fight a series of pitched battles for control of different parts of the digital landscape. They could...
General readers who want to understand how the mobile internet is likely to evolve; business professionals, entrepreneurs and business students