Digital Marketing for Dummies

by Ryan Deiss and Russ Henneberry

Book Overview

Does your digital marketing pack a punch? Written with the marketer's best interests in mind, this friendly, down-to-earth guide shows you how to use proven digital marketing strategies and tactics to expand the reach of your brand, increase audience engagement, and acquire and monetize customers. From current best practices in SEO and SEM to the latest ways to effectively use content marketing and influencer marketing--and everything in between--...

• Format: Paperback
• Language: English
• ISBN: 1119235596
• ISBN13: 9781119235590
• Release Date: January 2017
• Publisher: For Dummies
• Length: 368 Pages
• Weight: 1.11 lbs.
• Dimensions: 0.9" x 7.3" x 9.2"