Digital Marketing and Advertising Glossary

by Andrés Ponce

In this book, we will give you an in-depth understanding of digital marketing and advertising terms. With your newfound knowledge, you should be able to understand the labyrinth of digital marketing jargons. Should you advertise using pay per click or per sale? What are the implications of these choices? Is page view a metric that matters?You will be able to understand and apply the essential concepts and techniques of Digital Marketing and advertising...

• Format: Paperback
• Language: English
• ISBN: 1982952032
• ISBN13: 9781982952037
• Release Date: May 2018
• Publisher: Independently published
• Length: 87 Pages
• Weight: 0.42 lbs.
• Dimensions: 9.2" x 0.2" x 6.1"