Digital Deals: Strategies for Selecting and Structuring Partnerships

by George T. Geis

Book Overview

In the New Economy, an organization's success depends on its ability to identify and execute effective partnerships, mergers, alliances and/or investments with other companies in order to provide its... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0071374973
• ISBN13: 9780071374972
• Release Date: May 2001
• Publisher: McGraw-Hill Companies
• Length: 303 Pages
• Weight: 1.45 lbs.
• Dimensions: 1.2" x 6.2" x 9.3"

Customer Reviews

Incredibly valuable -- a must-read

For an organization to survive in today's economy, it's not just a matter of doing deals, but of doing deals in a strategic and systematic way. Geis and Geis emphasize this tenet and provide substantial evidence why a well-planned partnering methodology is critical for the future of any organization. Not only does "Digital Deals" explore a number of partnering models, but also uses extensive real world examples and case studies from familiar companies who battle with these challenges every single day. This is a book that puts partnerships and alliances in perspective in terms of their usefulness, value and criticality for the future of any organization in today's complex, competitive business world. Highly recommended reading for executives in general and Business Development professionals in particular.

Dealmaking for the 21st century

Geis and Geis have produced an extraordinary product that will serve business leaders and deal makers well in both old economy and new economy companies. Their methodology of digital deal mapping provides a very necessary organic approach to identifying, organizing, and strategizing deals in the new millenium.As a marketing/brand consultant to both Fortune 500 companies and to start-ups I will be handing out this book as Christmas presents to my favorite clients.

Great business resource

Digital Deals is one of the few books on the market that gives practical advice on how to develop an overview of competition and make strategic decisions for your company. The step-by-step guide on how to build a database for business development and how to manage partnerships in an age when competitors are also partners is an incredibly useful tool for anyone in business today.The George Geis team has developed a great study of how successful companies have structured deals that have made them the top in their field, but they also provide hands-on advice for smaller companies.

Provocatively systematic

Provocative perspective on partnership strategy, essentially arguing for a systematic approach to what typically is an unsystematic process. That said, the authors do seem to appreciate the role of executive creativity in business development. I gained a lot from the case studies on Cisco, Intel, Microsoft, and AOL. Content is current - definitely post-2000 in thinking. Clearly worth the read.

Industry Observer who knows people who KNOW!

As a Recruiter who speaks to people constantly in the Industry (E-com, Biz Dev,Partnerships)...I can tell you I was excited about this book due to the content and the Buzz on the street. I found it to be Solid - top rate, insightful - with well thought out inovative,cutting edge stratagies. I found the writting style to be friendly even to the untrained ear and felt the book held up to everthing I'd expected from this team! Excellent stuff - Im anxious for the next project from these two!