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Hardcover Digital Business Models: The New Value Creation and Capture Mechanisms of the 21st Century Book

ISBN: 3110762412

ISBN13: 9783110762419

Digital Business Models: The New Value Creation and Capture Mechanisms of the 21st Century

A business model basically describes the way a company makes money. Yet, often we use digital services for free (e.g. Facebook, Google or WhatsApp) or for what seems to be a relatively minor price (e.g. Blablacar, Airbnb, and Amazon). Digital business models are different to traditional business models.

Digital Business Models explains the key challenges and characteristics of the various business models that are used by digital businesses...

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Format: Hardcover

Condition: New

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