Differentiate or Decline: Competitive Advantage and Strategy for Private Higher Education

by Brett Andrews, Henry Migliore, Robert Roller

Research shows that organizations competing in mature markets need to set themselves apart from the competition. In Differentiate or Decline, Andrews, Roller, and Migliore show today's colleges and universities how to seize control of their competitive strategy and kick-start enrollment growth by using the same techniques that major corporations use to dominate the competition. The authors make the case that due to disruptions in the market for higher...

• Format: Paperback
• Language: English
• ISBN: 1543293689
• ISBN13: 9781543293685
• Release Date: June 2017
• Publisher: Createspace Independent Publishing Platform
• Length: 136 Pages
• Weight: 0.50 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"