Dethroning the King: The Hostile Takeover of Anheuser-Busch, an American Icon

by Julie MacIntosh

Book Overview

How the King of Beers collapsed without a fight and what it means for America's place in the post-Recession world How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper of opposition? Chalk it up to perfect timing--and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than a century. In Dethroning the King , Julie...

• Format: Hardcover
• Language: English
• ISBN: 0470592702
• ISBN13: 9780470592700
• Release Date: October 2010
• Publisher: Wiley
• Length: 380 Pages
• Weight: 1.44 lbs.
• Dimensions: 1.3" x 6.4" x 9.2"