Digital and Marketing Asset Management: The Real Story about Dam Technology and Practices

By Val Head

Book Overview

The digital world is transitioning from text to media: photos, audio files, video clips, animations, games, and more. Enterprises of all kinds struggle with how to manage those media assets. Digital professionals who want to master the life cycles behind creating, storing, and reusing media need the inside scoop on how digital and media asset management technology really works.

• Format: Paperback
• Language: English
• ISBN: 1933820721
• ISBN13: 9781933820729
• Release Date: August 2016
• Publisher: Digital Reality Checks
• Length: 240 Pages
• Weight: 1.02 lbs.
• Dimensions: 0.8" x 6.0" x 8.9"