Design It Yourself: Logos, Letterheads, & Business Cards

by Chuck Green

Discusses the factors that make a logo successful by analyzing the research, brainstorming, sketching, and stylistic experiments that led to its development. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1564967689
• ISBN13: 9781564967688
• Release Date: July 2001
• Publisher: Rockport Publishers
• Length: 160 Pages
• Weight: 1.50 lbs.
• Dimensions: 0.5" x 8.6" x 11.0"

Customer Reviews

All consistent 5-star ratings means this is the BEST!

Who is this book for? Non-designers trying to design their own logos, letterheads & businesscards.How good is it? It's the best I've come across. And I've gone through hundreds of them. This book helped me design a logo and stationary for more than one business, got my creative juices flowing, gave me a lot of ideas - that I would've never thought about otherwise - and to top it all, gave me STEP BY STEP instruction on how to achieve simple but very elegant, clean & professional results!The design of the book itself makes you want to buy it the very first time you look at it - very well organized, simple, elegant. Inspires confidence.Does it deliver the goods as promised? SURE!Another of Chuck's books that I read ages ago and is highly recommended and valuable even today: The Desktop Publisher's Idea Book. It still sits on my desk/bookshelf, and I go back to it often to get new ideas.Finally, Chuck's web site - ... - is equally impressive, a treasure chest of ideas & resources for budding or amateur designers exploring the world of design.Request to Chuck if he reads this - please let us have more of these in a series - Design It Yourself Logos 2, 3, 4... etc. PLEASE!Bharat Suneja

Design It Yourself Logos Letterheads and Business Cards

I recently purchased this book at a local bookstore on my lunch hour. It was so difficult to eat lunch with my new treasure and then have to return to work. Right after dinner that evening I sat down in a comfortable chair and just read and read until I went through the entire book. I just couldn't put this book down. It was wonderful, interesting and very informative. The recipes were great and I will incorporate their use in my at home graphic design business. I have been doing graphic design for about 8 years and cannot get enough to read on the subject. I am self taught and this is just the kind of book that will help those who are just like me, or even give fresh new ideas to those who are experts. Thanks Chuck! I need more of this -- got any more like this coming?

Start and Finish with Chuck Green's books!

I've been going to Chuck Green's web site ... for years now, and I've always appreciated his design style. Chuck has a distinctive flair for clean, bold, and professional design - it really hits the mark with me.I've got all of Chuck's other books and refer to them often, but this is definitely Chuck's best effort to date. The reason is that this time Chuck has included the why's and how's of design, not just the what's. Another thing I've always loved about Chuck's work, whether in a book or on the web, is that he identifies EVERY typeface and piece of clip art he uses. No more wondering how to find out the name of that cool typeface!All in all, a great piece of work. Let's hope Chuck continues this trend with an entire Design it Yourself series!

Calling all beginning graphic designers: YOU NEED THIS BOOK!

This book was just what I was looking for to help me start my budding graphic design business. Chuck Green has written a clear and concise instructional book on how to design a business's identity, from soup to nuts. Each topic is conveniently broken down into manageable, easy-to-follow steps, and he includes a checklist that can be used over and over again in all your design projects. Plus, he provides a broad range of great design ideas that you can use directly, or to get your creative juices flowing when you get stuck. Chuck not only SHOWS good design ideas, but he also EXPLAINS why they're good and why they work (a point that so many design authors miss.) I can't wait for future Design-It-Yourself installments from Mr. Green. Thanks!

What a design book should be

Chuck Green's attractive, practical examples are brilliant--with styles that run the gamut from traditional to modern, friendly to serious. Always tasteful, professional, and distinctive.Non-designers will find them easy to copy. Professional designers will use them as inspiring and helpful building blocks.Green's consistent creativity and clarity make this a model for what design books should be.