Next: Where to Live, What to Buy, and Who Will Lead Canada's Future

by Darrell Bricker

Book Overview

Follow a link to an ad in a sponsored email and, no matter your age or stage of life, you will likely be directed to a product that marketers believe is right for you. More often than not, the ad will target those with a younger, trendier, hipper lifestyle, offering you products you never knew you needed or wanted. Companies market to a younger audience because they believe that's where the money and the excitement are. But are they wrong? Perhaps...

• Format: Hardcover
• Language: English
• ISBN: 1443446521
• ISBN13: 9781443446525
• Release Date: March 2020
• Publisher: HarperCollins Publishers
• Length: 304 Pages
• Weight: 1.05 lbs.