,,Normativity & Ideology" contains two essays picking up on the idea of a fabricated social identity of the individual but also of social groups, as presented by different scholars. It therefore analyses normativity as a technique of power in a socio-cultural sense; and it further analyses the ideological construction of social groups through newspapers in a linguistic approach. It brings together ideas of popular scholars such as Judith Butler, Jerome Bruner, Michael Foucault or Paul Baker.
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