Decision Analysis for Management Judgment

by Paul Goodwin and George Wright

Book Overview

In an increasingly complex world, decision analysis plays a key role in helping managers gain a greater understanding of the situations they face. This updated classic offers unrivalled coverage of the problems associated with unaided managerial decision making and the methods designed to overcome them, all presented and explained in a clear, straightforward manner. The Third Edition is extensively updated and reflects new developments such as 'fast...

• Format: Paperback
• Language: English
• ISBN: 0470861088
• ISBN13: 9780470861080
• Release Date: March 2004
• Publisher: John Wiley & Sons
• Length: 477 Pages
• Weight: 1.85 lbs.
• Dimensions: 1.1" x 6.4" x 9.8"

Customer Reviews

An excellent introduction to decision analysis

This book is an excellent introduction to the subject. The features of the book that I found most helpful were - the concise review of probability theory; - the accessible writing style throughout; - the helpful examples; and - the numerous citations to original research. This book is a must-read for anyone who is interested in improving the quality of their decisions.

best bookonthe topic

Great book and the best I have read. Clear and thoughtful but just right for MBAs.I use it.George Wright

A top-notch text, well designed, interesting; recommended.

Draws together ideas from management science, statistics and psychology to present techniques and approaches to decision-making. Covers such topics as probability, utility, uncertainty, analytic hierarchy process, and simulation. The text explains the use of decision trees and influence diagrams. Chapters include discussion questions and references. Highly accessible and well designed text that makes an excellent introduction to this subject. Reviewed by Gerry Stern, founder, Stern & Associates, author of Stern's Sourcefinder The Master Directory to HR and Business Management Information & Resources, Stern's CyberSpace SourceFinder, and the Compensation and Benefits SourceFinder.

An excellent book-easy to read, comprehensive and up-to-date

This book is an excellent intoduction to decision analysis.Written in an easy-to read style, it covers a very wide range of topics, but never treats them superfically. Throughout the book the emphasis is on applications and the authors take a balanced view of the strengths and limitations of decision analysis as an aid to decsion making. The book is full of exercises and discussion questions and you can even obtain discounts on purchases of major decsion analysis software products if you buy it.