Cybercorp the New Business Revolution

by James Martin

This text explores the corporation of the future, including the kinds of organizations that will succeed and those that will fail. The author argues that corporate survivors will be those that harness... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0814403514
• ISBN13: 9780814403518
• Release Date: January 1996
• Publisher: Amacom
• Length: 336 Pages
• Weight: 0.10 lbs.
• Dimensions: 1.2" x 6.3" x 9.3"

Customer Reviews

A little dated but very insightful.

Provided an in-depth discussion of trends in the information technology industry and their impact on organizational culture. The book is a little dated. However, the topics are very insightful.

Must Reading for Corporate Survival

Understanding the impact of cybernetics in the management of your employees and how they interact in cyberspace - how much of your company data is available to outsiders and more! James Martin takes all the buzz words you have heard and makes them make sense. Your company will be out of the competative race unless you understand his insights for the future of the corporate structure.

This contains lots of enlightening ideas on the future

This book contains lots of enlightening ideas on what the future corporations will look like. The center of the idea is the 'virtual corporation' which is said to be enabled by the internet. Other ideas such as value stream, reengineering, core competence are also presented. Above all, this is easy to read. I liked this book very much.

The Future of the Internet

The Internet is still up for grabs in the sense that nobody knows what this beast will look like when fully grown. Even with all the development, like the World Wide Web and such, it is still a "your-guess-is-as-good-as-mine" kind of situation. But there are still some guesses that are better and more educated than the regular coffeeshop talk, and James Martins may have it. In Cybercorp, Martins delves into the full spectrum of the Internet from an emerging phenomenon to its future growth. At various times reading the book, I was either scared or excited about the implications that the Internet has and will have on the business environment. The business or commercial model that we've grown to love is in for some major overhaul as the information era moves finance to the digital arena. You may argue that much of the finance industry is already in the electronic domain, but we've only just pulled the tail of the grizzly. Currently, corporations are using the Internet more as appendages; the cybercorp revolution will see more corporations fully digesting the benefits of the Internet, making electronic communication its central nervous system. This system will totally alter and engender hybrid management techniques. Cybercorps will have streamlined production, distribution and management sectors that make decisions with immediate effect, leaving no chance for backlogs and production bottlenecks. For instance, a grocery store is almost running out of soft drinks. The system in place would electronically recognise the shortage and communicate with a wholesaler for renewal of stock. Failing to receive a timely reply from the wholesaler, the cybercorp computer system would contact the next available supplier till the order can be signed, sealed and delivered. Martins starts off with concise explanations of Web servers and Internet security; but this is just a launch pad for explicit business scenarios and management philosophies. For that matter, it's an essential read for managers and business people trying to peek at what's ahead. Although pack full of information, Cybercorp is rather cryptic in the sense that Martins doesn't baby you with leading introductions. Rather, it's sink-or-swim therapy; if you can keep your head above the water, you'll reap the benefits of Martins' aerial perspective on the future of the corporate structure.

Good start point to help understand changing business milieu

Most businesses owners/operators do not understand the basic shifts of the business industry caused by Information Technology. The Cybercorp gives a cognative understanding of the shifts and how to begin using IT. A start point for novices