Customer Satisfaction Measurement and Management : Using the Voice of the Customer

By Kathleen Giel and Earl Naumann

Book Overview

This step-by-step guide gives advice on how to increase repeat business and profits and how to become a customer-driven company. It is aimed at any business implementing a customer satisfaction... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0873894278
• ISBN13: 9780873894272
• Release Date: April 1995
• Publisher: ASQ Quality Press
• Length: 457 Pages
• Weight: 1.98 lbs.