Relationship Marketing

by Merlin Stone and Neil Woodcock

As major corporations work to unlock the full power of e-commerce they are realizing that customer relationship marketing is an important key: only by forming a lasting relationship with each... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0749427000
• ISBN13: 9780749427009
• Release Date: August 2000
• Publisher: Kogan Page
• Length: 228 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.8" x 12.5" x 9.4"