Customer Genius

by Peter Fisk

Hello, I am your customer. Do you see the world like I do? It's simple really. Start with me and everything else follows. Together we can do extraordinary things. Are you ready? 10 building blocks, 30 practical tools, 50 inspirational stories . From Amazon to Banyan Tree, Quintessentially to Zipcars, explore 50 of the world's leading customer businesses. The rise of Air Asia, and the collaboration of Boeing; the segmented focus of Club Med, and the...

• Format: Hardcover
• Language: English
• ISBN: 1841127884
• ISBN13: 9781841127880
• Release Date: April 2009
• Publisher: Capstone
• Length: 408 Pages
• Weight: 0.05 lbs.
• Dimensions: 1.1" x 6.9" x 6.7"