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Paperback Culture and International Business Book

ISBN: 0789009870

ISBN13: 9780789009876

Culture and International Business

Management strategies to help you profit in the international realm What is the most effective way to help an expatriate employee learn to function in the host country? How well do we understand the formation and performance of multinational alliances? Should you threaten to sue your Chinese distributor, or is friendliness a better tactic? These questions are among the issues tackled in Culture and International Business, a practical look at a complex...

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Format: Paperback

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