Crisis Communications: A Casebook Approach

by Kathleen Fearn-Banks

Book Overview

Now in its sixth edition, this book provides engaging, practice-oriented case studies analyzing communication professionals' crisis preparation and responses, illustrating key considerations for communicating with both internal and external stakeholders during and after a crisis.

This edition continues its strength as a student-friendly text that demonstrates how to craft, target, and deliver messages during crises in order to mitigate further...

• Format: Paperback
• Language: English
• ISBN: 0367894459
• ISBN13: 9780367894450
• Release Date: June 2024
• Publisher: Routledge
• Length: 380 Pages
• Weight: 1.16 lbs.
• Dimensions: 0.8" x 6.0" x 9.0"