Creative Selling: Unleash Your Sales Potential

by Dave Donelson

Book Overview

Filled with real-life examples from his 30-year career in sales, Donelson's Creative Selling helps sales people of all experience levels hone their selling skills to a razor-sharp edge. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1891984152
• ISBN13: 9781891984150
• Release Date: September 2000
• Publisher: Entrepreneur Press
• Length: 240 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"

Customer Reviews

A sales guide for marketters and engineers

I have looked at so many "how to" sales books to the point where they mostly all look the same. When I opened this book, I saw very quickly that this book is different. The key difference, is that I would buy products from a salesperson who followed this approach. The techniques offered in this book require the sales person to understand something about the client goals before charging into the space and time of the potential client. This book will help a salesperson to sell more stuff. This book is a short and fast route to moving into sales if you where previously in marketing or engineering. I recommend this book to those who want to do better at sales. Yet I also recommend this book to potential buyers who are frustrated with bad sales technique from their existing vendors and future vendors - the details presented in this book can give you the confidence to send misinformed salespeople back to their office to do their homework.

A good book on selling - Will boost your sales

The creative sales system disclosed in this book by Dave Donnelson will empower any salesperson to achieve extraordinary success. This innovative approach is based on freeing personal creativity to present fully developed ideas rather than standard product proposals. Additionally, new and experienced sales representatives will learn:* The Five Keys of getting an appointment by phone* Four Steps to overcoming objections* How to recognize buying signals* Guidelines for successful negotiations* How to make more calls without doing more workFilled with real life examples and anecdotes drawn from sales professionals, Creative Selling will help salespeople of all experience levels hone their selling skills and close more deals faster than ever before.

Well Worth Your Time

I've read a lot of different books over the years on the subject of sales success, and this one is very good. It's well written, easy to understand, and it contains a lot of practical ideas that I was able to put to work immediately. I highly recommend this book to both veteran sales people and to those new to the sales profession.