Creating Preschool Television: A Story of Commerce, Creativity and Curriculum

by Jeanette Steemers

Around the world small children are captivated by programmes produced especially for them - from stalwarts like Sesame Street to recent arrivals such as Teletubbies. Focusing on the UK and US, this book shows how the pre-school television sector has shifted from a small localised industry to a complex, commercially-driven global business.

• Format: Hardcover
• Language: English
• ISBN: 0230574408
• ISBN13: 9780230574403
• Release Date: February 2010
• Publisher: Palgrave MacMillan
• Length: 252 Pages
• Weight: 0.95 lbs.
• Dimensions: 0.7" x 5.6" x 8.5"