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Paperback Correlation between Corporate Culture and Corporate Strategy: Google vs. Apple and Daimler vs. Siemens Book

ISBN: 3668157529

ISBN13: 9783668157521

Correlation between Corporate Culture and Corporate Strategy: Google vs. Apple and Daimler vs. Siemens

Seminar paper from the year 2013 in the subject Business economics - Business Management, Corporate Governance, grade: 1,7, University of applied sciences, Cologne, course: Strategic Corporate Management, language: English, abstract: The character of a company s culture or work climate is gaining in importance. Culture is a product of the core values and business principles that executives espouse, the standards of what is ethically acceptable and...

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