Corporate Communications for Executives

by Goodman, Michael B. Goodman, Michael B. and Michael B. Goodman

Book Overview

This strategic tool for executives to lead, motivate, persuade, and inform numerous audiences inside and outside their organizations explores corporate communication as an executive practice.

• Format: Paperback
• Language: English
• ISBN: 0791437620
• ISBN13: 9780791437629
• Release Date: May 1998
• Publisher: State University of New York Press
• Length: 346 Pages
• Weight: 1.20 lbs.
• Dimensions: 0.9" x 6.0" x 9.1"