Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses

by Joe Pulizzi

Book Overview

From one of today's leading experts in content marketing, Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services. In... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 125958965X
• ISBN13: 9781259589652
• Release Date: September 2015
• Publisher: McGraw-Hill Education
• Length: 352 Pages
• Weight: 1.35 lbs.
• Dimensions: 1.4" x 5.8" x 9.1"