CONTENT And its Rise in a Connected World

by Paul G. Roberts

"CONTENT And its Rise in a Connected World" Paul G Roberts Today a radically new dynamic series of interactions shape the possibilities and realities of purchase and loyalty dynamics. Today Search engines, Influencers, and Social media enable and persuade purchase behavior in an anything but uniform pattern. Today it is the consumer with smart phone in hand, which is always on, and always there that holds the power. The consumer is now in control...

• Format: Paperback
• Language: English
• ISBN: 1505583128
• ISBN13: 9781505583120
• Release Date: December 2014
• Publisher: Createspace Independent Publishing Platform
• Length: 284 Pages
• Weight: 1.09 lbs.
• Dimensions: 0.7" x 7.0" x 10.0"