Conquering Cold-Calling Fear Before and After the Sale

by Don Surath

The name of the game is effortless selling. Don Surath provides surefire shortcuts to make your sales life easier and more fun. He will help you be more successful than you ever thought possible.... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1879384507
• ISBN13: 9781879384507
• Release Date: August 2002
• Publisher: Cypress House
• Length: 146 Pages
• Weight: 0.55 lbs.
• Dimensions: 0.4" x 5.6" x 8.5"

Customer Reviews

Inspiring book

I found this book inspiring and informational. I have a job that entails a lot of cold calling and my income is based on how much I sell. Following the tips in this book has enabled me to confidently make cold calls and my income has gone through the roof!!! I highly recommend this book to anyone that is in Sales and wants to make more money.

A "must read" for salespeople

I just finished reading "Conquering Cold-Calling Fear" by Don Surath. This is a great book filled with usable, real world sales strategies that really work. I have been a sales trainer for years, and this book gave me a number of new ideas to use. It is good for anyone in sales, but particularly useful to anyone selling advertising or marketing.

Finally! A Common Sense Approach to Cold Calling

I liked the cover so I picked it up at the airport. I feel that Don is "my new best friend". His easy going style eased me in to learn some great techniques for reaching decision makers. More importantly, Don wants everyone to have fun. Both buyers and sellers. His philosophy is that sales can be fun for everyone.Buy this book. You will love it!

Finally--a book that helps!!

This book rocks!! It's a friendly, straightforward, super-helpful guide with start-to-finish suggestions for anyone who needs to generate new business. I've read other sales training books, bought tapes, been to seminars--but with all other sales materials I've had to take what I liked and leave the rest. This is the first material I've come across that takes me from start to finish with logical, immediately applicable, straightforward advice. Just what I've been looking for! Don's friendly, easygoing style and humor make it a great read. This is the first time in my sales career I feel confident about the approach I am taking--thank you Don Surath!

Conquering Cold Calling Fear

Conquering Cold Calling Fear is exactly what happened after reading the first few chapters of Don Surath's how to do it in a fun way book. Don writes in an easy to read, fun style that encourages people to try his system. I tried it right away with amazing success. I feel so much more confident in talking to anybody now. I especially liked the elevator pitch and coffee cake call chapters. Read it if you ever have the need to contact decision makers.