Competitive Selling: Out-Plan, Out-Think, and Out-Sell to Win Every Time

by Landy Chase

Become a Dominant Predator in today'sdog-eat-dog sales environment

There's a hard fact that we all have toface: Buyers have evolved. They'vebecome shopaholics. They almostnever consider a single vendor when makinga buying decision. Instead, they call you--and your competitors--and choose frommultiple options. They know that pitting youagainst your competition always works totheir benefit.

In today's sales environment,...

• Format: Hardcover
• Language: English
• ISBN: 0071738894
• ISBN13: 9780071738897
• Release Date: June 2010
• Publisher: McGraw-Hill Companies
• Length: 272 Pages
• Weight: 1.20 lbs.
• Dimensions: 0.9" x 6.3" x 9.3"