Competitive Advantage in SMEs: Organising for Innovation and Change

by Oswald Jones

* Draws on up-to-date empirical evident to illustrate how SMEs can become more innovative through the introduction of new products and services.
* Discusses the effective and efficient use of information technology by broadening management skills and knowledge.

• Format: Paperback
• Language: English
• ISBN: 0470843349
• ISBN13: 9780470843345
• Release Date: April 2003
• Publisher: Wiley
• Length: 408 Pages
• Weight: 1.25 lbs.
• Dimensions: 0.7" x 6.7" x 9.5"