Commusication: From Pavlov's Dog to Sound Branding

by John Groves

Sound Branding is both old and new. It is so old that the church has it and so new that it has to be explained to virtually every marketing or brand manager. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1781190763
• ISBN13: 9781781190760
• Release Date: January 2012
• Publisher: Oak Tree Press (Ireland)
• Length: 232 Pages
• Weight: 0.76 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"