Commercial Management: Theory and Practice

by David Lowe and Peter Fenn

Commercial Management: theory and practice defines the role of commercial management within project-oriented organisations, providing a framework for and helping to develop a critical understanding of the factors that influence commercial management practice. It also identifies generic aspects of this practice and provides a theoretical foundation to these activities, by reference to existing and emergent theories and concepts, as well as to relevant...

• Format: Paperback
• Language: English
• ISBN: 1405124687
• ISBN13: 9781405124683
• Release Date: August 2013
• Publisher: Wiley-Blackwell
• Length: 528 Pages
• Weight: 2.50 lbs.
• Dimensions: 0.9" x 7.5" x 9.8"