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Hardcover Cognitive Psychology and Tourism Book

ISBN: 1802625801

ISBN13: 9781802625806

Cognitive Psychology and Tourism

Compiled from 10 years of research, with chapters contributed by experts in the field, we demonstrate how tourism will benefit from applying a new paradigm found in mainstream psychology, termed here the 'Cognitive Wave'. Tourism professionals who apply this will benefit by identifying how they apply concepts such as attention, emotion, sensations, and memory in their work, and critically understand how to measure them.

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Format: Hardcover

Condition: New

$171.13
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