First, it sets up your attitude in the right direction: the only way to really, truly succeed in insurance sales is to genuinely care about your clients, considering their interests, their satisfaction as the number 1 priority of all your sales activities. Second, it provides valuable information on all details of successful insurance sales activities: How to use trade publications, gather testimonial letters, choose the right companies, even on opening, staffing and organizing your own insurance agency, and much much more!
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