The CI-Driven CEO: A Little Leadership Story About A Powerful Competitive Intelligence Idea

by David J. Kalinowski and Gary D. Maag

Book Overview

This book debunks many myths. There are some common misconceptions about what Competitive Intelligence (CI) is and how it can benefit businesses. The CI-Driven CEO illustrates how CI is an essential function, not an overhead expense, that helps identify opportunities and reduce risk by uncovering critical insights senior executives can use to improve strategic decision making. Escape the data-darkness of the past and follow this guiding...

• Format: Paperback
• Language: English
• ISBN: 1957651121
• ISBN13: 9781957651125
• Release Date: April 2022
• Publisher: Indie Books International
• Length: 154 Pages
• Weight: 0.52 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"