Channel Design for the European Trade with Beverages - A Case Study about Beer-Mixtures

by Susanne Wemken

Master's Thesis from the year 2004 in the subject Business economics - Supply, Production, Logistics, grade: 1,7, V?xj? University (School of Management and Economics), course: Master Programme of Logistics Management, language: English, abstract: The thesis on hand is dealing with the rather specific issue of the export business of the German brewery Herforder, which considers to market its product branch "beer-mixtures" in Sweden. Within the thesis,...

• Format: Paperback
• Language: English
• ISBN: 3638707598
• ISBN13: 9783638707596
• Release Date: July 2007
• Publisher: Grin Verlag
• Length: 138 Pages
• Weight: 0.42 lbs.
• Dimensions: 0.3" x 5.8" x 8.3"