CFO: Architect of the Corporation's Future

by Cedric Read and PricewaterhouseCoopers Financial & Cost Management Team

Fortune Magazine ran a cover story titled The Super CFO which suggested that a new breed of financial officer was revolutionizing the traditional postion occupied by finance in the corporation. These super CFOs had set strategy, led management initiatives and become partners in decision making with their CEOs.

• Format: Hardcover
• Language: English
• ISBN: 0471975990
• ISBN13: 9780471975991
• Release Date: September 1997
• Publisher: Wiley
• Length: 312 Pages
• Weight: 1.64 lbs.
• Dimensions: 1.0" x 6.3" x 9.3"

Customer Reviews

Very complex

And by complex I don't mean a deep thinking, analytical book. There are alot of pictures, drawings, charts, graphs, etc in here and if you don't know much about finance, you will be lost on occasion. It's a pretty decent read if you can find one for a good price. In regards to the person from April 28, 1999, if you can seriously and honestly say that PricewaterhouseCoopers "...Obviously, the authors' have no background in corporate finance..." then you need to keep away from any business books.

A must to have for ambious Finacial Manager

I found this book particular important as it provides a comprehensive view for those Financial Managers try to shifts from score keepers to decision makers.

Excellent !!

I really think it is an excellent book that provides you with an overview of the new strategic role of the CFO. Its clarity of ideas and use of illustrations are key to obtaining a concise understanding of value based management and performance measurement theory. If you want to initiate exploring the world of finance's changing profile from transaction-based to value-added service function, this book will definitely give you a complete understanding of it. Once you read this book, I highly recommend PWC's "In Search of Shareholder Value" as well as Harvard's "Value Based Management".