Catering: A Guide to Managing a Successful Business Operation

by Culinary Institute of America and Bruce Mattel

Book Overview

In this invaluable reference, The Culinary Institute of America provides all the information that caterers and would-be caterers need to set up and run a successful catering business of any kind. From launching the business, establishing pricing, setting up a kitchen, staffing, and marketing to planning events, organizing service, preparing food, managing the dining room and beverages, and developing menus, it provides detailed guidance on every aspect...

• Format: Hardcover
• Language: English
• ISBN: 076455798X
• ISBN13: 9780764557989
• Release Date: February 2008
• Publisher: Wiley
• Length: 358 Pages
• Weight: 2.07 lbs.
• Dimensions: 1.2" x 7.6" x 9.3"

Customer Reviews

Catering: A guide to Managing a Successful Business Operation

This is a well-organized text with comprehensive coverage of business challenges faced by a caterer, ranging from in-hotel to off-site mom/pop style businesses. It is very helpful and readable, although I hoped for more recipes and display ideas to leaven the text.