Cases in Strategic Management

by Arvind Phatak, F.Glenn Boseman, Glenn Boseman

This text is intended to teach the concepts and techniques of strategic management while simultaneously introducing an approach to identifying strategic issues and problems within organizations. It opens by presenting a general framework for case analysis which shows how to use strategic management concepts during the analytical process. This is followed by a case--Overseas National Airways--and an analysis illustrating how the suggested framework...

• Format: Paperback
• Language: English
• ISBN: 0471854638
• ISBN13: 9780471854630
• Release Date: January 1988
• Publisher: Wiley
• Length: 476 Pages